It could not have been easy for Loren Lieberman to read about the recent coverage in The Hamilton Spectator and in The Hamiltonian about his role on Festival of Friends and more specifically, how much he personally earned as General Manager of the festival.
In keeping with our commitment to neutrality and fairness, The Hamiltonian reached out to Loren to provide him with room to say what he might about the coverage and/or about the festival. Thus, we are allowing Loren the last word.
Here is Loren, verbatim:
Thank you for inviting me to address some questions in regards to this year's Festival of Friends. In as much as there's nothing I'd rather discuss than the Festival, overall, I fear it more necessary to address the questions and concerns that exist on your blog than those questions you sent to me. Although I would prefer to discuss the move to Ancaster, the lessons learned, the amazing musical moments that occurred in the park, etc., the questions and concerns all seem to be about money.
The furor created around my quote "disgusting" could probably use some context around the interview. The various Spec reporters who have been interviewing me since the Festival were quite demanding in regards to this year's numbers. "How much money did you make from parking?", "How much money did you make from beer?", etc. were being asked feverishly. When I informed them that in-park revenue is taken off-site and deposited without being counted, and that we do not tally numbers before the event is put to bed, The Spectator ignored my response.
In turn, they began calling Board Members to seek numbers from them. Obviously Board Members are without those numbers until our first Board meeting after the Festival. When The Spectator was unable to have their questions answered elsewhere, they came back to me. This time, their focus was on my income. Questions were being asked about my contract in comparison to the Executive Director of the Ottawa Blues Festival (who just received a $200,000 signing bonus on the re-upping of his contract), a former CEO of HECFI's contract was also referenced.
As I hope your readers can appreciate, these comparisons are nonsensical. I stand behind "Disgusting", as a description of the Hamilton Spectator's focus. What you did not read is how the Festival of Friends, under my tenure the last ten years, has paid every single invoice, and has never gone back to the City for additional funding in spite of several festivals being devastated by weather in the past few years. This is a fact we are proud of.
Now I would like to address various elements found within the stream on your blog:
1. I am not paid by the City of Hamilton to put on the Festival.
2. My contract has no performance bonus clauses, no pension, and no benefits.
3. Traffic/congestion is a policing issue. Adjustments made throughout the weekend were made by the police. (Please note that approximately half of the City money the Festival receives goes back to the City to cover policing.)
4. The HSR plans and executes the shuttle service. Adjustments made throughout the weekend were made by the HSR.
5. In regards to the Festival of Friends taking the time of a lot of administration staff at City Hall for planning and promotion -- this is simply untrue.
It is worth noting that the Festival of Friends operates with a fraction of the staffing, both in terms of bodies and dollars, than it did 10-15 years ago. This is in spite of the fact that the Festival is a much larger event than it was then. The days of government funding for events like the Festival of Friends are very different now than they were a generation ago. The covenants we have with government funders are as follows: The City of Hamilton gives us $80,000+ so that we provide free entertainment for Hamiltonians. Tourism Ontario gives us money to create tourism-based economic activity in this region. Both the City and the Province are more than satisfied that we fulfill our respective obligations.
Should any of your readers have any further questions and/or concerns that I have not addressed, I encourage them to contact me by calling the office at 905-777-9777. However, if you would like to be able to see every line item of our budget broken down to the penny, I might suggest that you vie to become our chartered accountant or a member of our Board of Directors. A successful event cannot be micro-managed by public consensus.
Be well,
Loren Lieberman
Thanks to Loren for his thoughts and clarifications.